RoofandFloor’s Journey Towards Ushering in Transparency

Transparency might sometimes be an odd word to use in the real estate sector, which has in the past, been plagued by accusations of illegal deals, mafia connections, and shoddy construction.

But at RoofandFloor, transparency is just what we want to usher in. The year 2017 promises to be a landmark year for the Indian real estate sector with the implementation of RERA norms and the changes the Act has wrought in.

How do we connect?

RoofandFloor aspires to become the home buying companion for every home buyer in India and do everything possible to help them buy their desired home (transact) via our online products and expert property advisors.

 

We want to create a feeling of trust and transparency for the homebuyer during the often-stressful process of home buying by doing the following things really well:

1.Understand the specific home preferences of the buyer in detail: 

  • We believe that every home buyer’s need is extremely personalized and no two home buyer has a similar need. Hence understanding a homebuyer’s preferences cannot be as easy as adding a bunch of search filters like budget, locality, BHK preference, etc. Hence, we are building a much sophisticated product, which understands the user’s lifestyle needs, investment needs, and family needs in detail.

2.Provide personalized project recommendations based on the user’s preferences to ensure that

  • The buyer is not confused by too many irrelevant options and promotional clutter
  • Understands immediately why a particular project has been recommended

3.Create transparency through accuracy

We tell the buyer how good a particular project by providing:

  • Accurate facts about the project
  • Community and Expert opinion on the project
  • Different types of decision making tools like: Buyer-Project Matching Score, Project Comparison, Locality Score, and Builder History

4.Build immediate connections

We connect the buyer to the builder via phone and offer assistance during the site visit, if required

5. Assist the buyer via our expert property advisors in the form of:

  • Legal support
  • Negotiation assistance
  • Finalisation and closure of the transaction


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